Design Systems focuses on complex design structures and the visual/logical, organization and representation of information. The study of form development (organic and geometric), visual relationship between elements and unity within a series is an integral part of this course. A range of “real world” professional projects are investigated to produce significant portfolio samples. These examples below highlight the design and development of a brand identity system for a fictitious company.
Identity Branding Project
1. Ideation Wall
2. Nicole Fazio presenting “Amore” to outside professionals
3. “Alter Rhythms” by Danielle Cambio
4. “Fat Sole” by Jessica Henry